Competitive intelligence through multi-lens analysis
Threader Suite
Free Roam
📁 Competitor Library
Convention from Diagnosis
Loaded from active project context
1
Define Your Sector
Competitive set availableLoading...
Upload Research (Optional)
Upload client brief or competitor research to inform brand suggestions
Most useful:
Client briefs mentioning specific competitors
Market research reports
Competitive landscape analysis
📁
Drop files or click to upload
Images (JPG, PNG, GIF, WEBP) • PDF • Word (.docx) • Excel (.xlsx) • PowerPoint (.pptx) • Text
Max 10MB per file (15MB for PowerPoint) • Up to 10 files
Note: PDF text extraction works best on text-based PDFs. Scanned documents may have limited results.
⚠️ Upload only materials you're authorised to use.
0 of 10 files
2
Select Competitive Set
Shared Competitive Set
Source: — | Updated: —
Click to select/deselect brands for analysis.
0 selected
3
Check Employer Social Presence (Optional)
Search for competitors' recent Facebook & Instagram ads to see what they're currently running
📱
Search Employer Messaging
Enter a organisation name to find recent social media advertising
🔄 Searching...
Tag Brand
No brands in your competitive set yet. Enter the brand name this file belongs to below, or run Find Brands first to build a list.
Analyzing...
Analysis
THREADER SUITE
STRATEGIC CONFIDENCE—%—
✓ Analysis downloaded. Upload this file in the Client Uploads section of The Diagnosis, The Promise, or The Signal to carry these competitive insights forward.
Employer Brand
Tone
Edge
Era
Energy
⚠️AI-estimated positions. Without uploaded materials, positions are based on general brand knowledge and may be inaccurate. Drag dots to adjust based on your market expertise.